Current Projects
February 2023
Project MediaMatchMaker - Shaping Engagement
Collaborating with visionary Oscar Nyberg, we launched MediaMatchMaker in February 2023. This full-service solution for interactive video ads redefines engagement and innovation in the digital advertising landscape. With Oscar's strategic leadership and my creative insights, we've created a platform that seamlessly blends traditional video ads with interactive elements. The result is a captivating experience that resonates with audiences and elevates brand impact.
May 2019
Project TMSe - Expanding Horizons
In partnership with Ursula Mergui, TMSe Marketing Solutions was founded in May 2019 in Feldkirch, Austria. Our shared vision aimed not just at establishing a company, but empowering tech startups to conquer global markets. Spanning cultures and regions, we built a team of local experts who serve as guides for startups looking to expand their reach. Our journey took us from Austria to Israel, and then to DACH, Singapore, and New Delhi. TMSe Marketing Solutions stands as a testament to the power of unity and determination in the business world.
November 2021
Project Clipflip - Crafting Interactive Experiences
In November 2021, I joined forces with Jakob to create Clipflip, an Austrian-based venture focused on advanced SaaS tools for interactive video ads. Through a year of dedicated development, we introduced innovative features that yielded impressive results. The journey culminated in the launch of a video creation service for agencies, marking a significant milestone in our commitment to delivering cutting-edge solutions.
Throughout time, covering tasks worldwide
June 2025
Partnership with Quizlet
I’m proud to share that through TMSe, we have entered into a strategic partnership with Quizlet, one of the world’s leading learning platforms.
As part of this collaboration, TMSe represents Quizlet in the DACH region, Scandinavia, and South-East Asia, helping brands and agencies connect with highly engaged young audiences in meaningful ways.
With more than 60 million active learners worldwide, Quizlet offers a unique opportunity for advertisers to reach students and young professionals in a trusted, educational environment. Through our partnership, we support clients in leveraging Quizlet’s media inventory to run impactful campaigns that resonate with these valuable audience groups.
👉 Learn more about the solutions here: Quizlet Media Inventory – Reach the Young Audience Groups
November 2024
Webinar for MediaMatchmaker: How to increase efficiency & reduce costs with interactive marketing?
August 2024
TMSe and Clipflip at DMEXCO 2024
Michael Sturm (CEO of TMSe and Clipflip): I always say, "Interactivity is a must-have!" So let's interact at DMEXCO - Digital Marketing Expo & Conference ;-) I'm excited to discuss how interactive video advertising can elevate your business. Feel free to dm me to schedule a meeting.
June 2024
Clipflip launch of countdown tracker overlay
Clipflip, the interactive video ad platform redefining digital engagement, has officially launched its Countdown Overlay—a powerful new feature designed to create urgency and accelerate user action within in-stream and out-stream video campaigns.
May 2024
Big milestone for Clipflip: Clipflip is now a certified
IAB TCF vendor!
Clipflip is excited to share that we have now been officially recognized by the IAB, affirming our adherence to the highest standards of data privacy. Although the registration is voluntary, it is crucial for us to showcase our ongoing commitment to GDPR and our cookieless approach.
January 2024
Media Match Maker Kick-off event in Austria
Earlier this week, our team from all around the world finally had the opportunity to meet in person in Vorarlberg, Austria - and it was an absolute blast! Although we met virtually over the past year and have grown closer as a team, there's nothing like meeting in person and spending some time together to bond and start Q1 motivated by the great energy among colleagues.
January 2024
Speaking on the expert stage at ISM Cologne 2024
On Monday, our founders Michael Sturm and Oscar Nyberg had the pleasure of speaking on the expert stage at ISM Cologne, sharing their experiences as well as their thoughts on some of the most anticipated marketing trends of 2024, such as interactivity, storytelling and video marketing.
October 2023
Heading back to Brussels for C-SUITE WINTER 2023
Our Founders, Oscar Nyberg and Michael Sturm, are heading back to Brussels, representing and pitching Media Match Maker at another amazing Cross-Border Commerce Europe event, taking place from October 11 to 12.
August 2022
A push towards digitalisation: Innovative revenue streams for publisher
Flexibility, innovation & agility – strong words that are considered a recipe for success for digital change. Despite this, or rather, precisely because of this, many companies miss the digital transformation. They believe that online solutions and programs require a major change in existing systems and ways of working, as well as a high budget. TMSe shows with its offer how simple digital solutions can look like. “The products we offer at TMSe are simple, intuitive and, above all, they can be connected to existing systems,” explains Michael Sturm.
February 2022
MoPo Werbelokal: New booking tool with Adnuntius Self-Service
This month sees the launch of the MoPo advertising portal - a self-service tool for hyperlocal digital advertising for SMEs in Hamburg from the Hamburger Morgenpost, the only one of its kind in Germany.
June 2021
Digital Expansion on a Personal Level With TMSe Marketing Services
For many business operators, identifying opportunities, and knowing when and how to expand can be a defining moment in their story. Which new markets are right for them? How much should they invest? Who can they trust to help them get the results they desire? Nothing compares to real life experience and genuine connections, and that’s something that Michael Sturm and his team at TMSe Marketing Services specialize in.
June 2021
Adtech Experts TMSe Are The Innovators to Watch in the Digital Advertising Space
This year is the beginning of evolving marketing strategies to bear their fruits. All of the lessons learned during 2020 are being implemented for greater return and success. Still, it can be daunting to take the leap into a new market and stand apart from your competitors. Many emerging and even established businesses struggle to stay ahead of the curve in the advertising space, failing to penetrate new markets and effectively be seen by their audience. In order to ensure success, collaboration is key! Building those important relationships with the right people can open doors you never knew existed, and propel your business to new heights!
February 2021
ATP uses Myquiz 2019
We were able to work with ATP Tour tennis running a quiz for the Nitto ATP Finals. ATP are now looking at using the Interactive quizzes for tournaments in 2021. Check out this short video of the ATP Finals 2020 quiz.
January 2020
MYQUIZ - DIGITAL IN-STADIUM EXPERIENCE AT GULF CUP 2019
September 2013
Adtech kicked off operations in -Turkey through our reseller Turkuvaz Media
Adtech began its operations in Turkey by partnering with Turkuvaz Media as our reseller. Michael Sturm took the lead in establishing a strong relationship with this reseller and organized a grand kick-off event for the digital industry in Istanbul. Erhard Neumann, the CEO of Adtech, was a featured speaker at this event and presented the Adtech portfolio to the enthusiastic crowd.
June 2013
Marina Bay Sands rooftop Meeting
We have organized a client meeting at a special location, the Marina Bay Sands rooftop restaurant. We have invited our top clients from Southeast Asia to join us in Singapore.
Oktober 2012
Marketers' Forum
On October 25, 2012, the Marketers' Forum took place in Munich, bringing together industry leaders from the online sector. During the event, participants engaged in discussions and shared insights on various fascinating subjects related to ad operations, ad management, and ad technology.
September 2013
Sales Workshop in Germany – for AOL EMEA Sales team
Back in June 2013, Michael Sturm, the Sales EMEA leader, organized a 2-day workshop in Germany for the Adtech Adserver EMEA Sales and CRM teams. The main focus of the workshop was to explore ways to enhance collaboration between sales and CRM in order to achieve greater success. The highlight of the workshop was the "WALKSHOP" activity. Participants were divided into groups and given specific topics to work on. Every 20 to 30 minutes, there was a break where each group presented their findings to the others before moving on to the next topic. This format proved to be highly productive, as walking in the forest stimulated new thoughts and ideas.
November 2011
Webit Congress
At the Webit Congress 2011 in Sofia, Bulgaria, Michael Sturm delivered a talk about the latest developments in adserving and digital marketing. He highlighted the advancements in mobile advertising, referred to as MMA, and the newest standards in video advertising, called VAST 2.0. Additionally, he discussed the new IAB premium ad package and the IAB rising stars.
June 2011
Our new office in Mumbai
Adtech Adserver made the strategic decision to expand its presence into new markets by opening an office in Mumbai, India. Michael Sturm, the Head of Sales EMEA at Adtech, was given the responsibility of establishing and managing operations at this new office.
June 2010
Adtech Kick off Event Tel Aviv
In June 2010, Adtech Adserver established its first office in the Middle East. Just one month later, the team led by Michael Sturm, Head of Sales at Adtech, launched their operations with a grand kick-off event at the Hilton Hotel in Tel Aviv.